Neuroplasticity Gone Wrong: Adaptable Doesn’t Always Mean Optimal
- John Winston
- Aug 13
- 5 min read
Neuroplasticity is often celebrated as the brain’s greatest gift. It gives us the ability to adapt, rewire, and learn throughout life, but what’s rarely acknowledged is that this ability is value-neutral. In other words, the brain doesn’t only rewire itself in response to healthy routines, conscious behaviors, or optimal environments. It rewires based on repetition and intensity, regardless of what that happens to be.
That’s where things can quietly go sideways, oftentimes without us even realizing it’s happening.
I’m sure most of us have felt like we’re “lost” at some point in life, maybe less sharp, less creative, more reactive, or something else; the culprit usually isn’t just burnout, fatigue, or trauma. It might be that our brain has also adapted to an unsustainable or misaligned reality. The patterns of thought, movement, emotion, and stress we repeat daily become embedded, not because they’re good for us, but because they’re what our nervous system experiences most often. That’s neuroplasticity at work but in the wrong direction.
Many times, this is done out of necessity, whether environmental or otherwise…so how do we climb out of the hole or keep ourselves from falling into it in the first place?

The Brain Builds Efficiency, Not Excellence
At its core, the brain is an efficiency engine. Without guidance, it’s not trying to make us a better version of ourselves—it’s trying to make survival easier by reducing how much effort it takes to navigate our day. If we wake up every morning overwhelmed, spend our days racing through tasks, and crash at night without processing anything emotionally, the brain adjusts. It dulls awareness to conserve energy. It prunes away circuits that aren’t being used. It strengthens the loops that match our current demands.
The catch? This remodeling process doesn’t come with an internal alert. There’s no warning light when our nervous system starts hardwiring dysregulation. We usually don’t feel the rewiring happening. We just notice that our range feels smaller, our reactions feel faster but less intentional, and we forget what calm used to feel like. The cognitive load becomes our new normal if we don’t have the self awareness to stop the negative adaptation.
This is how people drift into states they can’t quite explain. They may not be depressed or injured or ill in the clinical sense, but they’ve become adapted to a life that doesn’t support who they are or who they’re trying to be.
Habituation: When the Brain Stops Noticing
One of the most powerful features of the brain is also one of its biggest liabilities: habituation. This is the process by which the nervous system stops noticing things that are constant. It’s why we no longer hear the hum of our refrigerator or feel our watch on our wrist. The brain marks those inputs as irrelevant and pushes them out of conscious awareness.
The same thing happens with emotional and environmental stress. If our baseline state includes chronic tension, noise, urgency, or criticism, the brain eventually treats it as normal. It stops reacting, but not because the system is thriving. It stops reacting because it's adjusted its filters to match the reality it's in, rather than the reality we want to be in. Meanwhile, the rest of our physiology continues to pay the cost.
This mismatch between what our nervous system ignores and what our biology still responds to is where long-term dysregulation forms. We stop noticing that our jaw is always tight, that we’re breathing from our chest instead of our stomach, or that our muscles are bracing against gravity even at rest. The brain adapts to the environment unless we consciously define and refine the state we actually want to be in.
If our environment is driven by stress, disconnection, or over-identification with performance, our neuroplasticity won’t save us. It will just reinforce what’s already there.
The Myth of Mindset Without Environment
In high-performance circles, mindset gets a lot of airtime. It’s important to note though that mindset isn’t just a choice—it’s the product of a system. When our environment, routine, and internal signals constantly cue threat, our mindset becomes protective by default. It leans toward defensiveness, rigidity, and scarcity out of necessity in order to keep functioning, not because we’re weak or broken.
The brain can absolutely rewire for confidence, clarity, and creativity, but only if it’s being fed inputs that support those states. If we’re constantly asking our brain to be flexible while reinforcing predictability or asking it to stay present while living in distraction, all our brain sees is a mismatch and reverts to the “survival default.” We must lead ourselves by example. Neuroplasticity won’t reward intention. It rewards experience.
This is why people get stuck when they try to think their way into better performance. Without changing the system that’s feeding the brain, mindset becomes a struggle against biology. Over time, that struggle gets encoded too, making the problem worse.
Signs We’re Adapting in the Wrong Direction
One of the early signs that our neuroplasticity is headed off-course is the subtle loss of contrast. We stop noticing when things feel good. The small joys, sensory rewards, and moments of presence become harder to notice because the brain has stopped prioritizing them even though they’re right in front of us.
We might also feel like we’re watching our life from the outside (i.e. going through motions with less, or no, emotional reactions). This is often referred to as “living on autopilot” or “dissociation.” It can also feel like we just can’t “turn off” even when we’re technically resting. These are all clues that our nervous system is adapting to a high-alert baseline, where vigilance becomes more wired-in than curiosity.
On a physical level, we might feel slower to recover from workouts, more reactive (i.e. angry or sad) to minor setbacks, or stuck in repeating injury patterns (i.e. physical injuries or emotional offense/reactions). It’s usually not because we’re training wrong but because our internal environment has become one of protection rather than expansion.
The scary part? The longer this goes unchecked, the more our brain treats it as truth, and the more effort it will take later to reverse that wiring.
Neuroplasticity and Reclaiming the System, Gently
Fortunately, as we mentioned before, neuroplasticity works both ways. If our brain has adapted to the wrong life, it can also adapt back, but only through mindset AND experiences. Trying to purely think our way to change will only get us so far. That’s why one of the most powerful interventions isn’t a mindset shift alone; it’s recognizing the problem, shifting our thoughts, and changing the signals our system receives on a regular basis, with an emphasis on the signal changes.
We don’t have to overhaul our life overnight. In fact, one of the most effective starting points is simply consistently exposing ourselves to small, regulated experiences of novelty. This could mean walking a new route, learning a simple new skill, or consciously pausing a routine just to see what happens. These micro-disruptions invite the brain to reopen pathways it’s closed off. They remind our system that it’s safe to expand again.
Over time, these signals accumulate. They tell our nervous system, “This is no longer the environment where we need to be. Time to change.” In that space, our range begins to return, our breathing normalizes, our thoughts become less chaotic, and our emotions soften. Paradoxically, performance becomes easier because we’re flowing more and removing our self-imposed ceiling, not because we’re pushing harder.
References
Merzenich, M. M. (2013). Soft-Wired: How the New Science of Brain Plasticity Can Change Your Life.
McEwen, B. S. (2007). "Physiology and neurobiology of stress and adaptation: central role of the brain." Physiological Reviews.
Draganski, B., et al. (2004). "Neuroplasticity: Changes in grey matter induced by training." Nature.
Lutz, A., et al. (2008). "Attention regulation and monitoring in meditation." Trends in Cognitive Sciences.
Davidson, R. J., & McEwen, B. S. (2012). "Social influences on neuroplasticity: Stress and interventions to promote well-being." Nature Neuroscience.
Cacioppo, J. T., et al. (2015). Social Neuroscience: People Thinking About Thinking People.





